Pepsi and MTV’s: The Look Right Now – Webisodes from MAGIC in Vegas
Sunday, December 2nd, 2007
MTV and Pepsi linked up to follow 3 fashion designers as they undergo the struggles to break into the clothing world and make their mark. 8 web episodes take you from pre-show bio’s on the designers, to the mecca of apparel known as the MAGIC tradeshow in Vegas. The booth setups, the samples being made, trying to solicit buyers to look at their lines, even post show wrap-ups all voiced over by designer Danny Shaw’s punchy commentary and rules for exhibiting. This is great! We’re looking at exhibiting at MAGIC in 2009 and these are some good insider looks at the what-to-do’s and what-not-to-do’s. I really enjoyed watching these. Check it out for yourself HERE.
-Shaun




